● Build your custom formula
EMV Calculator
Create your own Earned Media Value formula. Customize weights for different engagement metrics and calculate the true value of influencer content.
Formula Weights
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Sample Metrics
Calculated EMV
$290.00
Likes$100.00
Comments$25.00
Shares$25.00
Saves$40.00
Views$100.00
EMV = (Likes × $0.10) + (Comments × $0.50) + (Shares × $1.00) + (Saves × $1.00) + (Views × $0.0100)